Webinar: Do YOU have a 5-Star Reputation?

Webinar: Do YOU have a 5-Star Reputation?

Date: The webinar will take place on Tuesday, June 16, 2020, 16:00 BST, 11:00 EST

How to register: Register now for your FREE webinar place

Webinar Details: EVC Marketing, and our partners CustomerCount and Keatext, have come together for this free 30-minute webinar as we introduce you to reputation marketing and customer feedback management. Register for free here.

It is often said, the most dangerous comments are those you do not know about.

Today, more than ever before, customer experience has a far greater impact on your business’ brand and ongoing success.

Customer feedback comes in many forms from word of mouth, surveys, online reviews, posts, likes, tweets and mentions.

Social media makes it even easier to post comments – good and bad. Without indepth monitoring, how can you fully understand the customer experience? How can you respond to their needs if you don’t know what they’re saying? Do you:

• Want to improve the customer experience you offer?
• Listen to what your customers are really saying: when, how and where?
• Want to manage how your brand is seen online?
• Need strategies to help you improve your online reputation?
• Are you a 5-Star brand?

What can you expect? In this 30-minute webinar you will learn:

• The difference between Reputation Marketing and Reputation Management – and WHY it matters
• How to discover customer sentiment across 50+ review platforms
• How text analytics can measure the voice of your customer
• How data backed activity can change your business for the better
• Top tips to manage the data you receive to improve your brand’s reputation

How to register? Register here for our free webinar on Tuesday, June 16, at 16:00 BST, 11:00 EST. If you are interested in the discussion,but are unable to make the scheduled time, please register anyway, so we can send you a link to view the recording after the event.

Speaker: John Heffernan, EVC Marketing: John works with all businesses from SME to FTSE100 brands to achieve higher Digital Marketing and Social Media Visibility, Lead Generation and Sales and delivers keynote presentations/seminars/training on all digital marketing topics. For the last 16+ years he has specialized in the Digital Marketing Search Engine Optimisation field and delivered campaigns for numerous brands and sectors. The EVC Marketing team are digital marketing and reputation management specialists for the vacation ownership industry and its suppliers.

Speaker: Narjès Boufaden, Keatext: Founder and CEO of Keatext, Narjès is a pioneer in applying Machine Learning for Natural Language Understanding (NLU). She started her career as an academic, completing her Ph.D in Computational Linguistics in 2005 at the Université de Montréal. She went on to found Keatext in 2010, becoming one of the first entrepreneurs to provide AI solutions for maximum business impact. Keatext is an AI-powered platform that synthesizes in seconds large volumes of feedback from multiple channels to produce actionable insights.

Moderator: Bob Kobek RRP, CustomerCount: Bob Kobek is Founder and President of CustomerCount and brings his 30+ years’ experience measuring and managing the customer experience, and his understanding of the importance of AI-driven text analytics and reporting the voice of the customer. CustomerCount is a feature-rich, cloud-based survey solution providing intuitive real-time reporting and dynamic data gathering capabilities to support process improvement efforts, build customer loyalty and, improve your bottom line.